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Risk & Reward E51 Jack Harrell III

Hosted by: Holland Henderson Special guest: Jack Harrell III

May, 2024

In this episode we delve deep into the green world of fertilizers with a very special guest, Jack Harrell III, President and COO of Harrell’s Inc. Jack, a 4th generation Lakelander, heads a family-owned fertilizing empire that’s been nurturing the industry for 83 years. I’m thrilled to finally have my long-time friend join us to share the rich history of how Harrell’s Inc. began, the pivotal moments that have shaped its journey, and how it transitioned into an employee-owned company. We’ll also uncover the secrets behind their exceptional company culture that has been cultivated over decades

In this episode we cover:

  • Overview of what Harrell’s Inc does (2:15)
  • Do golf courses have a specific way they want their course to look like (4:46)
  • The secret sauce of Harrell’s fertilizer and how it works (6:54)
  • The history of the company (9:31)
  • How long our guest has had a “paid” position at the company, and how he grew up in the business (12:30)
  • The key to good multi-generational family business is self-awareness (17:00)
  • What does the future of the company look like (18:48)
  • Let’s talk about Super Bowl 57 and the grass that various sports are played on (22:10)
  • The generosity of the Harrell’s Company to the community (29:20)
  • How the company keeps the “family atmosphere” (32:20)
  • The one thing our guest wants people to know about Harrell’s Inc. (36:19)

Links From the Show:

Allen & Company
Harrell’s Inc.
Agronomy Definition
Employee Owned Company

Connect with:

Holland Henderson – Financial Advisor at Allen & Company
Allen & Company – Holland Henderson
LinkedIn – Holland Henderson

Jack Harrell III – President & COO, Harrell’s Inc.
Harrel’s Inc – Jack Harrell III
LinkedIn – Jack Harrell III


The opinions voiced in this program are for general information only and are not intended to provide specific advice or recommendations for any individual. To determine which strategies or investments may be suitable for you, consult an appropriate qualified professional prior to making a decision.

Jack Harrell III and Harrell’s Inc. are not affiliated with LPL or Allen & Co.

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